With summer right around the corner, Bliss Ice Cream decided to raffle off a family floatation device as a business promotion. In order to generate the revenue for their first ice cream order and to put the business in the public eye, raffle tickets for a Bestway Hydro Force Tropical Breeze Floating Island Raft went on sale May 3. Owner of the business, Jessica Cochran drew the lucky winner via Facebook Live on May 25.

About the promotion, Cochran, who had the help of friends and family selling tickets, stated: “Thank you for supporting a small business. We look forward to seeing you all this...